Naming, card design, and marketing content development for NH Travely, NH Nonghyup Card’s first travel-specialized card.
- packaging


NH's first travel-specialized card
The NH Travely Card is NH Nonghyup Card’s first travel-specialized card. Designed for international travelers, it provides access to airport lounges worldwide, unlimited cashback benefits, and allows fee-free transactions and withdrawals in local currencies abroad.
Double D, in collaboration with Mastercard, developed the naming and card plate design for the NH Travely Card. To encapsulate the concept of a travel-focused card, we combined "Travel" with "-ly", extending its meaning beyond just a trip. This fusion evokes the vibrant and dynamic emotions experienced during travel, reminiscent of words like "Lovely," "Lively," and "Happily."


The three card plate designs visualize various moments of travel. The message "Your Life Travels With Love"metaphorically compares life to a journey filled with love, reinforcing the vibrant travel essence embedded in the card’s name. Additionally, major global currency symbols are integrated into the phrase, intuitively highlighting the NH Travely Card as a travel-specialized product. The design also playfully and stylishly incorporates elements such as exotic signboards, mobile map app screens, and familiar scenes from travel destinations, bringing the excitement of exploration to life.
Development of SNS content for promotions
To effectively convey the card’s concept, we produced three SNS content videos. These social media assets maintain visual consistency with the NH Travely Card design, capturing the diverse sensations of travel. By aligning with this aesthetic, the content engages with the MZ generation, reinforcing the brand message through dynamic and immersive storytelling.




Client |
NH Card, Mastercard |
Output |
Key Visual, Naming, Packaging |
Year |
2024 |
Double D |
Minjae Huh, Junbeom Woo, Juyeon Park, Sojung Kim, Soohyeon Lee |
Collaborator |
Jaehyung Park(Design Participation) |